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Communication - Clear Communication · 5 min read

A Course on Clear, Confident Communication

Master clear communication with five proven principles. Use numbers, define terms and speak affirmative to cut costly errors and win support at work daily.

Chris Farmer, Founder of Corporate Coach Group

“Clear, confident communication moves an idea from your mind to another’s without loss; use exact words, numbers, clear definitions, an affirmative tone and the right mix of objective and subjective language to cut errors, save time and win support.”

Chris Farmer — Founder, Corporate Coach Group

A Course on Clear, Confident Communication

A Course on Clear, Confident Communication

Clear communication may be defined as the art of transferring an idea, or piece of information, from your mind, into the mind of another, without distortion, error, omission or misunderstanding: Meaning: the idea or piece of information, in the mind of the listener, at the end of the communication, is exactly the one that you intended the listener to have.

"A course on clear communication" would be a course on how you may use your words to achieve the above stated definition.

If we agree upon this definition of clear communication, you will probably also agree that this is a difficult skill to master.

Sadly, all too frequently, we fail to clearly communicate information and ideas.

The idea or piece of information, in the mind of the listener, at the end of your communication, is, not, the one that you intended. Meaning; that somewhere along the line, the wires were crossed; the meaning was missed, the message was misunderstood, or its definition was lost. And as a result of the mis-communication, the other person is thinking things that you never intended; or, the other person thinks he has understood your words, but has in-fact, misinterpreted the message and has something else in mind. So, then he goes off and implements the wrong action. And later, when you find out what he did, you are annoyed and frustrated that you seem to be surrounded by idiots, who "can't seem to understand a simple instruction".

Remember this rule:

Your ultimate success is dependent on your ability to gain the cooperative assistance of other people.

And in order to gain the cooperative assistance of others you must be able to communicate with them, and leave the right information and the right ideas, in their minds.
You must be able to communicate clearly.

How can you learn to communicate clearly?

One thing you could do is this: You could attend our clear communication skills course.

You would learn the specifics of how to ensure that what you mean to say is what you do say. You would also learn how to ensure that the other person does not misunderstand what you meant.

To get us started, here are five notes on the issue of clear communication

  1. Make clarity of verbal expression, a top priority. Don't accept from yourself sloppy language. Demand from yourself the attempt of using the exact words that denote your exact meaning.
  2. Try to use numbers in your speech. Give exact times, exact amounts, exact measurements. Or at least as exact as the situation allows.
    For example: Don't say, "The journey will take you ages." Say instead, "I estimate that the journey will take between two and two and a half hours." Use numbers to express your message in more exact terms.
  3. Give definitions for all your major terms. Many words are abstract, with many possible meanings and interpretations. It is important, therefore, before you go on, to give a definition of your interpretation of the term,. For example, if you look at the beginning of this blog, you will find that I have started with a definition of the term, clear communication. I did that because communication is an abstract term with many possible interpretations, and I wanted to make sure that you had in mind, my interpretation, before we did anything else.
    That same principle holds at all times.
    Define all your major terms
  4. Speak in affirmative terms
    Speaking in affirmative terms means talk about those things: That do exist. That you are going to do. That you do believe in. That you do like. That you do support. That you are going to see.

Do not talk too much about the opposite.

Don't talk about those things: That do NOT exist. That you are NOT going to do. That you do NOT believe in. That you do NOT like. That you do NOT support. That you are NOT going to see.

  • We do not need to know where you are not going on holiday.
  • We might be interested to know where you are going on holiday.

We are not interested to know what you won't do.

We are interested to know what you will do.

  • We are not interested to know what you can't do about it.
  • We are interested to know what you can do about it.

The fourth principle is, "Speak in affirmative terms".

Distinguish between objective and subjective language

Objective language describes facts that are verifiable by direct sense perception. Objective language is non-emotional, non-evaluative, and non-judgemental.

Example of objective language. "In Britain there are laws governing our conduct".

Subjective language is the opposite. Subjective language is the language of emotion, evaluation and judgements. Subjective language is not factual. It is more opinionated.

Example of subjective language: "In Britain, there are too many oppressive laws governing our behaviour to an intolerable degree."

Can you see, and feel the difference between objective and subjective language? It is important to know the difference.

Use the right kind of language for the intended purpose. Don't use factual language in situations where emotional language would be required. For example, if you are proposing marriage, I suggest emotional language. Don't use emotional language where factual language is required. For example, if you are giving evidence in court, then you should use factual, objective language.

Summary

Communication may be defined as the art of transferring an idea, or piece of information, from your mind into the mind of another, without distortion, error or misunderstanding:

Avoid the barriers of successful communication.

How can you learn to communicate clearly?

  1. Make clarity of verbal expression, a top priority.
  2. Try to use numbers in your speech.
  3. Give definitions for all your major terms.
  4. Speak in affirmative terms. We are interested to know only what you can, do about it.
  5. Distinguish between objective and subjective language. Use the right kind of language for the intended purpose.

[Training Banner]

clear communication

Clear communication is a business skill that moves an idea from one mind to another without loss. It uses exact words, numbers and agreed terms, keeps away mistakes or mixed meaning, and ends when both sides hold the same idea and can act on it.

CG4D Definition

Context: Business
Genus: Skill

  • Moves an idea from sender to listener without change
  • Avoids errors, gaps, or mixed meaning
  • Relies on exact words, numbers and set terms
  • Creates shared understanding that guides right action

Article Summary

Clear, confident communication moves an idea from your mind to another’s without loss; use exact words, numbers, clear definitions, an affirmative tone and the right mix of objective and subjective language to cut errors, save time and win support.

Chris Farmer, Founder of Corporate Coach Group

Written by Chris Farmer

Founder & Lead Trainer, Corporate Coach Group

Chris Farmer is the founder of the Corporate Coach Group and has over 25 years experience designing and delivering leadership and management training across both the public and private sectors. His programmes are structured, practical and built around real-world performance. Read more about Chris and the story of how the Corporate Coach Group was founded.

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Key Statistics

Grammarly and The Harris Poll (2023) found that workers lose an average of 7.47 hours each week because of poor communication, almost one full working day.

The CIPD Learning at Work Survey 2024 shows that 61% of UK organisations list communication skills as their main training priority for 2024.

Frequently Asked Questions

Common questions about this topic

Clear communication moves an idea from your mind to another without loss. Both sides leave with the same, correct idea.
Meaning drifts when we use vague words, skip facts, or assume shared views. Wires cross and the listener builds a different picture.
Numbers pin down time, size and cost. Saying "two hours" or "£200" leaves less room for guesswork than saying "ages" or "a lot".
Do it near the start, before you build points on them. Shared definitions stop listeners hanging different meanings on the same word.
Objective language states facts you can test with your senses. Subjective language adds feelings or judgements. Use each where it fits.
People act faster on what you will do, like or support. Talking in positives directs minds towards clear next steps, not dead ends.
Use precise words, numbers, set meanings and a positive tone. Match objective or subjective style to the goal. Check understanding before action.

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