Corporate Coach Group Logo
Corporate
Coach Group
Communication - Clear Communication · 3 min read

Success Through Communication

Develop clear communication skills to share facts, feelings and vision. Use words, tone and body language to lift teamwork, cut errors and speed up success.

Chris Farmer, Founder of Corporate Coach Group

“Teams win when each person shares clear facts and warm feeling with good words, steady tone and open body language; build your communication skills, drop weak speech habits, and watch errors fall while trust and results rise.”

Chris Farmer — Founder, Corporate Coach Group

Success Through Communication

Success Through Communication

Do you think, you would benefit if you were to develop your communication skills?

Since we all succeed by means of team work, communication is a vital skill to master.

Communication may be defined as: a transfer of information and/or emotion.

Communication as the transfer of information

These are the logical elements of your communication. The types of information you need to communicate are:

  1. Facts.
  2. Figures.
  3. Technical information.
  4. Proof that your ideas are right.

Communication is also the transfer of emotion. These are the emotional elements of your communication. The emotions you need to communicate are:

  1. Optimism.
  2. Friendliness.
  3. Enthusiasm.
  4. Fun.

In order to get the best from yourself and others work to improve your communication skills.

Communication Channels

There are three channels of communication:

1. Words:

Logic: facts, figures, information and proof.

Rhetoric: Enthusiasm, vision, motivation, positive emotion.

2. Tones:

Voice tones: Loud or quiet. Fast or slow.

3. Visual impact:

Body language: How you appear.

Work habits. How you act.

Score yourself out of ten for each of the following seven questions

1. How would you rate your ability to transfer facts, judgements and information FROM your mind to the minds of others, without any misunderstanding, omission or error? Do people always understand you, (Score higher); or are there frequent examples of other people not understanding what you mean to say? (Score lower).

2. How would you rate your ability to gain information from the minds of others? Do you ask the right questions, and do you listen well to the answers? Or are you sometimes not as attentive as you think you should be?

3. How would you rate your ability to handle words? To what degree would you say you have, The Gift of the Gab; or To what degree are you highly articulate?

4. What emotions do you think you inspire? Do you inspire positive emotions in the minds of others around you? Do you tend to inspire feelings of optimism, cooperation, and friendly good humour? or do you tend to depress or upset people? Are you annoying?

5. Are you able to handle conflict situations in a constructive positive way, or do you find conflict situations stressful, or difficult to handle well?

6. Generally, how would you rate your body language? Posture, gestures, expressions?

7. How would you rate your voice tones? Voice volume, pitch, accent, variability?

What did you score high on? What did you NOT score high on?

Is there anything you think you need to improve? If yes, then what?

Vocabulary

You have three layers of vocabulary.

  1. Full vocabulary. All the words you know.
  2. Active vocabulary. A smaller number of words that you actually use.
  3. Speech habits. An even smaller number of words you use often.

Speech habits

Speech habits are words or phrases that you use habitually, every day, without even thinking about them. Some people have some good speech habits. Which is splendid. Others have bad speech habits. Which is a bit crap.

Bad speech habits:

  • Sort of thing. (I went down the park, sort of thing. I had a go on the swings, sort of thing).
  • Is'n't 'alf. (I really like it. It isn't 'alf good.)
  • Crap. ( I know you think it's all crap).

Have you got any bad speech habits? Think about it and name them here.

Good speech habits

Five polite phrases you need to incorporate in your good speech habits:

  • Yes, please.
  • No, thank you.
  • Would you mind if we ....?
  • Would you please ....?
  • Thank you very much for X. I appreciate it.

In addition, show interest in anything that strikes you as worthy of honest praise.

People like praise. Give people what they want, and they will love you for it.

[communication Banner]

effective communication

In business, effective communication is the skill of sharing accurate facts and positive feeling through words, voice and actions that match, while checking that the listener understands. If your message lacks clear data, warm emotion, aligned channels or mutual feedback, it is no longer effective communication.

CG4D Definition

Context: Business
Genus: Skill

  • Transfers accurate facts and figures without error
  • Conveys constructive emotion that supports the message
  • Aligns words, voice tone and body language
  • Confirms mutual understanding through active feedback

Article Summary

Teams win when each person shares clear facts and warm feeling with good words, steady tone and open body language; build your communication skills, drop weak speech habits, and watch errors fall while trust and results rise.

Chris Farmer, Founder of Corporate Coach Group

Written by Chris Farmer

Founder & Lead Trainer, Corporate Coach Group

Chris Farmer is the founder of the Corporate Coach Group and has over 25 years experience designing and delivering leadership and management training across both the public and private sectors. His programmes are structured, practical and built around real-world performance. Read more about Chris and the story of how the Corporate Coach Group was founded.

Get new blogs by email

A new article each week — 5–10 minutes of practical thinking from our lead trainer.

Register Free

Key Statistics

The 2024 State of Business Communication report found that 86% of workers say poor communication at work leads to failure.

The 2022 State of Teams study showed that groups with clear daily communication are 3.5 times more likely to reach high performance.

Frequently Asked Questions

Common questions about this topic

Words, voice tones and visual impact. Words carry facts and feeling, tones add mood, and body language shows intent for effective communication.
State clear facts first, then add friendly emotion with upbeat words, warm tone and open posture so listeners trust the data and feel motivated.
Listeners read meaning from sound. A steady, varied voice tone keeps interest, signals confidence and sharpens communication skills.
Record yourself or ask a friend to list phrases you repeat. Replace them with precise words and polite phrases to build positive speech habits.
It checks how well you share facts, gather feedback, use words, inspire emotion, handle conflict, manage body language and control voice tone.
Aim for a few thousand well-chosen words. Read often and practise new terms in simple talk to keep your active vocabulary clear and useful.
People believe what they see. Open hands, upright posture and calm gestures back up your words, ease conflict and speed teamwork communication.

Thought of something that has not been answered? Ask us today.

Leadership and Management Training

Build resilience and a productive mindset

Our Leadership and Management Training covers exactly these themes; handling pressure, building a productive mindset, and leading with clarity.