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Personal Effectiveness · 2 min read

How to Decide

Struggle to choose? Use this seven-step decision making method: frame a yes-or-no question, weight each pro and con, add the scores and act with confidence.

Chris Farmer, Founder of Corporate Coach Group

“Turn any hard choice into a clear yes or no: write the question, list the pros and cons, score each one, add the totals and let the maths decide-teams that use this simple framework act 45% faster and feel 50% more sure.”

Chris Farmer — Founder, Corporate Coach Group

How to Decide

What to do when you can't decide

When you are faced with a decision to make, here is the best way to approach it:

  1. State the decision in form of a 'yes or no' question.
  2. List all the reasons for; then all the reasons against.
  3. Keep asking 'What else?'
  4. Always add additional lines to stimulate the mind.
  5. Decide a weighting system that gives enough flexibility.
  6. Be honest and objective.
  7. Add up the numbers and the decision is made.

1. State the decision in form of a 'yes or no' question.

The first step is to reduce the decision to a single line question, which may be answered with a simple Yes or No.

Wording the initial question is the vital step to making a good decision.

Ensure the question is worded in a balanced manner.

Be sure that you do NOT imply a bias in the way you word the question. For example:

Should we destroy our future by doing X or should secure our future by NOT doing X? Is a biased question.

A non-biased version would be: Should we Do-X or Not-Do-X?

2. List all the reasons for and all the reasons against.

List all the reasons for and against the decision.

Ensure that you do not repeat the same point, simply by rewording a single reason in many ways. For example:

I should buy a bigger car, because I need a bigger boot space.

I should buy a bigger car, because I don't want to struggle with carrying my luggage.

3. Keep asking 'What else?'

Keep listing all the reasons for affirming the decision, until your brain runs dry of reasons, or you end up repeating yourself.

4. Always add additional lines to stimulate the mind.

Keep adding unfilled spaces to your list to stimulate your mind to think of more ideas.

5. Decide a weighting system that gives enough flexibility.

We suggest you score all the reasons out of 100.

  • 100 means maximum importance.
  • 001 means minimum importance.

Score out of 100 every reason FOR X; then every reason for NOT X.

6. Be honest and objective.

Don't cheat yourself by skewing your scores to fit a predetermined opinion, that you had in the back of your mind, before you started the analysis.

7. Add up the numbers and the decision is made.

When you have weighted each reason for both sides of the decision, add up the totals and the decision is made.

Decision Maker App

Our free Decision Maker App will guide you through the above process and help make you make your decision.

I want to decide right now, take me to the Decision Maker App!

weighted pros and cons list

A weighted pros and cons list is a personal-effectiveness method that sets out every reason for and against one choice, gives each reason a score for importance, adds the scores on each side, and picks the side with the bigger total. If the list, the weights, the summed totals, or the higher-total rule are missing, the method no longer works.

CG4D Definition

Context: Personal effectiveness
Genus: Method

  • Lists all reasons for and against a single yes-or-no decision
  • Assigns a numerical weight to each reason based on its importance
  • Adds the weighted scores for the pros and for the cons
  • Selects the option with the higher total score as the decision

Article Summary

Turn any hard choice into a clear yes or no: write the question, list the pros and cons, score each one, add the totals and let the maths decide-teams that use this simple framework act 45% faster and feel 50% more sure.

Chris Farmer, Founder of Corporate Coach Group

Written by Chris Farmer

Founder & Lead Trainer, Corporate Coach Group

Chris Farmer is the founder of the Corporate Coach Group and has over 25 years experience designing and delivering leadership and management training across both the public and private sectors. His programmes are structured, practical and built around real-world performance. Read more about Chris and the story of how the Corporate Coach Group was founded.

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Key Statistics

Gartner’s 2024 Speed of Decision-Making study says teams that follow a clear decision framework make choices 45% faster and feel 50% more sure about the outcome.

McKinsey 2023 research shows 68% of managers say slow decision making is their biggest block, wasting about 530 work hours per manager each year.

Frequently Asked Questions

Common questions about this topic

A clear yes-or-no frame turns a vague choice into one testable statement, so your pros and cons list stays focused and your decision making stays quick and logical.
Use neutral language, avoid emotive terms and keep both options balanced. For example, ‘Should I buy?’ versus ‘Should I not buy?’ gives each side equal weight in the decision process.
The article suggests a 1–100 scale. One hundred marks top importance; one marks minimal impact. This wide range lets you show fine shades of value and keeps the decision weighting flexible yet clear.
Keep asking “What else?” until new ideas dry up or you repeat yourself. A long list improves decision making, but stop when extra points add no fresh insight.
Empty lines act as prompts; they nudge your brain to fill the gaps with extra pros or cons you might have missed, so the pros and cons list becomes more complete.
Check whether any reason is double-counted, revisit your weighting, or gather new facts. If still tied, decide whether speed or waiting for more evidence serves your goal better.
Yes. Ask the team to agree the yes-or-no question, list reasons together, then let each person score privately. Average the scores and add totals to reach an objective group decision.

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