Effective Body Language
Effective body language
Definition: Good body language is the act of making a positive impression in the minds of others by the proper use of your appearance, dress-code and gestures.
Body language contains 10 subsets, which can be remembered by the sentence, "Pat Goes Ape", where each letter stands for an element of body language:
P = Posture.
A = Appearance.
T = Touch.
G = Gestures.
O = Orientation.
E = Expression.
S = Scent.
A = Accessories.
P = Proximity.
E = Eye contact.
P = Posture
Posture relates to how you stand or sit. Do you stand up straight, or do you tend to slouch? Do you sit up straight, or do you lean?
The posture of good body language implies standing or sitting up straight.
A = Appearance
Appearance relates to your clothing and your grooming. Do you tend to dress smarter or scruffier than other people who are in the same room?
Do you tend to have better grooming, or worse grooming?
Good body language implies dressing slightly smarter, than others in the same room and being well groomed.
T = Touch
Touch means how much and in what ways you come into physical contact with others during normal conversations. This includes the quality of your handshake, which should be firm.
Some people are very tactile and like to hug and hold others. Some people don't like to be touched.
Good body language implies being sensitive to other peoples need to be touched, or left alone.
G = Gestures
This relates to how you use your arms and hands, as you speak. Some people use their hand and arm gestures in ways that help them communicate a positive message.
Other people use their gestures to cause trouble.
Good body language implies using your hand and arm gestures to support your message, not to detract from it.
O = Orientation
Orientation is about the angle at which you stand relative to the other person as you speak. Some people stand square-on, and most people stand at a slight angle, so that they lead with one shoulder. A square-on orientation has a higher intensity of emotion than an angled orientation.
Good body language implies avoiding a square-on orientation, unless you intend to come on strong.
E = Expression
This is about how you use your face. Some people have a pleasant facial expression and seem genuinely happy to see you. Other people look grumpy and seem always to be down in the dumps. What expression is your standard setting?
Good body language implies that a relaxed, friendly facial expression should be your standard setting.
S = Scent
Relates to how you smell. Do you have a nice perfumed scent and minty fresh breath? Or do you sometimes smell a trifle pungent and does your breath stink? (No offence intended!)
Good body language implies having a nice scent.
A = Accessories
Accessories are the tools you carry with you. Your computer, your car, your tools. Are your accessories clean and kept in good order or is everything you own dirty, damaged and looking a bit tatty?
Good body language implies have your kit in good order.
P = Proximity
This relates to how far away, or how closely you stand, or sit, relative to the other person. Some people like to get close. Sometimes too close. Other people like to keep their distance.
Good body language implies keeping about one arms distance from others.
Don't invade their space!
E = Eye contact
This relates to the degree to which you hold the other person's eye contact as you talk to them. Some people look into your eyes, as they speak. Others avoid giving eye contact. Others flip it on and off.
Good body language implies giving good eye contact and then responding to the other person's reaction and matching their response.
Cicero said, "The eyes are the windows to the soul".
How to improve your body language and communication skills
Check yourself against the above ten factors and make the necessary adjustments to improve your body language. Good body language is a key communication skill which we cover in our one-day Communication Skills Training Course.
Definition: Good body language
Good body language is a business skill where you stand tall, dress smart, move your hands with care, keep friendly eye contact and stay at the right distance. These signals work together to give a warm, confident first impression, build quick trust and back up your words. You check the room and match the comfort level of others, so your message stays clear and stress-free.
Show CG4D Definition
- Maintains upright posture, neat dress, clear gestures and steady eye contact
- Creates a friendly, confident first impression that builds trust
- Keeps all body signals in line with spoken words to avoid clash
- Adjusts touch and distance to suit the other person’s comfort
Article Summary
Good body language is a toolkit of posture, eye contact, gestures and space that lets you project calm confidence, build quick trust and leave a lasting positive impression without saying a word.
Frequently Asked Questions
Here are some questions that frequently get asked about this topic during our training sessions.
What does “Pat Goes Ape” list in body language?
How does good posture boost a first impression?
How much space counts as polite proximity?
What are simple eye contact tips?
Why should I watch my hand gestures?
Can scent really affect personal presence?
When is a square-on stance useful?
Thought of something that's not been answered?
Did You Know: Key Statistics
LinkedIn’s 2023 Global Workplace Trends report states that 54% of hiring managers drop a candidate because of weak eye contact. A 2024 University College London study found that 65% of people form a trust judgement within seven seconds and 70% of that choice is based on body language alone.Blogs by Email
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How to use eye contact
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Effective Body Language
Learn how to use good body language to make a positive first impression. Get practical tips on posture, eye contact and gestures to boost your personal presence
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