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Presentation Skills for Business People and Engineers

Presentation skills for business people and engineers

Business people and engineers have to be able to explain themselves!

They need to explain their:

  1. Products
  2. Services
  3. Procedures
  4. Processes
  5. Ideas
  6. Rational

They need to be able to explain themselves to customers, sales people, buyers and other engineers.

They need to be able to explain themselves in situations that are:

  1. Formal
  2. Informal
  3. In front of many people.
  4. In front of only a few people.

And in any combination of the above.

Your goal as a communicator: To make your presentation:

  1. Clear: They must understand you.
  2. Convincing: They must believe you, (and believe IN you).
  3. Memorable: They must be able to remember you and your message.

Point one: Structure your message

Don't ramble
Don't get caught up on your favourite topic.
Instead: Structure your message:

Sort your points into four categories:

  1. Fundamentals -the essentials elements of your content.
  2. Major themes- that are derived from the fundamentals.
  3. Minor themes- that are derived from the major themes.
  4. Details- derived from minor themes: details are many in number.

You must be careful not to swamp people with too much detail.

Point two: Prepare definitions for all your key terms

  1. Be ready to give concise and accurate definitions of every key term that you use.
  2. Be ready to illustrate each definition with an example.

Failure to give adequate definition will leave your listeners unconvinced and /or confused.

Point three: Limit your message

People cannot listen forever. You must put limits on the amount you say.
So, don't talk too much!
Limit yourself to seven or fewer major points.

Point four: Develop your voice quality

Some very interesting people can sound boring.
Be conscious of your voice quality:

Voice tonality

  1. Pacing - slow down to a pace that allows the listener to absorb your message.
  2. Tonality- Use the lower end of your resister: lower voices command more respect.
  3. Volume- Increase your volume- loud voices sound more confident
  4. Modulation- Vary your tones: DON'T become monotone.
  5. Energy- strive to inject some enthusiasm into your voice.

Point five: Body language

People judge you, partially, on how you appear, as you are presenting.

Notes to consider:

  1. Posture- stand up straighter: don't slouch.
  2. Eye contact- give eye contact to your audience.
  3. Gestures- Move a little and gesticulate: it puts life into your presentation.
  4. Facial expression- smile, at the appropriate times.
  5. Dress- be smart enough to make your dress a NON issue.

Point six: Miscellaneous Practical points

A list of practical points as a presenter of ideas.


1. How to answer questions from a hostile delegate.

Don't argue with a hostile member of the audience. Answer his first question then ignore the comeback question. Tell him your second answer takes you off your timings and that he is to speak to you after the presentation if he wants a full answer. (Don't worry, he won't show up after the meeting)

2. The need for preparation

Always know what you are going to say before you get there. Don't wing it.

3. Be early!

Arrive one hour before you are due to start speaking. This gives you sufficient time to get sorted and settled.
Don't arrive late and then be forced to start flustered and unsettled. Everyone will know that you have messed up!

4. What documentation should you leave?

Leave written notes of only your essential points.

For more information about management training visit the Corporate Coach Group website.

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