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Decision Making and Problem Solving · 2 min read

How Rational Thinking is the Key to Success

Learn how rational thinking and logical reasoning help you align with natural laws, remove contradictions and reach lasting success at work and in life.

Chris Farmer, Founder of Corporate Coach Group

“Success follows a clear rule: align your thoughts, words and deeds with objective facts and the natural laws that shape them. Use rational thinking to spot and cut contradictions, let reason guide each choice, and progress shifts from chance to plan.”

Chris Farmer — Founder, Corporate Coach Group

How Rational Thinking is the Key to Success

How Rational Thinking is the Key to Success

1. Every event and fact in the universe is governed by a set of fixed Natural Laws, that are inherent in the system.

2. The universe is an objective absolute and is an integrated system of interlocking facts and events.

3. The primary function of human thought, language, emotion and action is to align itself to the Natural Laws that govern the universe and everything in it.

4. Failure to align to Universal Laws inevitably results in error, failure, confusion, conflict and danger.

5. The cognitive tool that humans have developed to align their thoughts, words and actions to the universe is LOGIC.

6. Logic is the method of reason: It is our primary tool of understanding how to act, in order to achieve survival, progress, success and happiness.

7. To the degree to which we are irrational and illogical is the degree to which we suffer.

8. Logic is the art of non-contradictory identification: It is precise, structured, coherent thought which seeks to discover the facts, and the Natural Laws that govern them, and to apply them to the art of successful, progressive and happy living.

9. This approach assumes the Primacy of Existence philosophy which means, "the facts and Natural Law come first and must be obeyed".

10. The opposing view is Primacy of Emotion, which takes human emotion as the irreducible primary factor and which claims that facts can be changed, and Natural Law may be bent, in order to make them correspond to individual or group feelings.

11. The Primacy of Emotions philosophy ignores objective logic and replaces it with subjective feelings. But the Primacy of Emotions philosophy is wrong, because feelings don't change facts.

12. To survive and prosper, we must become more logical, we must first align ourselves to the 'facts first' Primacy of Existence philosophy.

13. Then we set about identifying and eliminating contradictions which we see in thought, language, emotion, and action.

14. We start with a self-analysis and then we work on others, by calling-out contradictions.

15. We become suspicious of others who spout contradictory statements, or who act in ways that contradict their own professed convictions.

16. Logic is the art of non-contradictory identification, classification, evaluation and action.

17. We strive to properly identify the facts and to act according to a logical and rational evaluation of all the available evidence.

18. We run our lives according to the principles of reason. We treat all people and all problems with clarity, reason and positive intention.

19. We reject all versions of the false idea that the universe must conform itself to the arbitrary whims, prejudices, emotional preferences or feeling of any individual or group.

20. We must conform ourselves to the facts of reality and live according to Universal Natural Laws.

21. We call this logically orientated philosophy "Rational Optimism", and it forms the foundation of Corporate Coach Group's unique approach to training: Be Clear, Be Rational, Be positive.

Rational thinking

Rational thinking is a careful way of thinking used in business decision-making. It stands on facts, follows clear rules of logic, rejects contradictions, and keeps every choice tied to how the real world works. Because it stays with evidence and reality, it guides people towards clear, effective actions that bring progress and success.

CG4D Definition

Context: Business decision-making
Genus: Thinking process

  • Relies on facts and evidence, not feelings
  • Checks ideas for contradictions by using clear rules of logic
  • Keeps choices in line with the fixed laws of the real world
  • Aims every action at clear, useful goals like progress and success

Article Summary

Success follows a clear rule: align your thoughts, words and deeds with objective facts and the natural laws that shape them. Use rational thinking to spot and cut contradictions, let reason guide each choice, and progress shifts from chance to plan.

Chris Farmer, Founder of Corporate Coach Group

Written by Chris Farmer

Founder & Lead Trainer, Corporate Coach Group

Chris Farmer is the founder of the Corporate Coach Group and has over 25 years experience designing and delivering leadership and management training across both the public and private sectors. His programmes are structured, practical and built around real-world performance. Read more about Chris and the story of how the Corporate Coach Group was founded.

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Key Statistics

A 2024 LinkedIn Workplace Learning study reports that 91% of hiring managers name critical thinking and problem solving as the most valued skills for success.

PwC’s Global CEO Survey 2024 shows 35% of UK chief executives saw revenue grow by over 10% after putting data-led, logical decision methods in place.

Frequently Asked Questions

Common questions about this topic

Rational thinking uses facts and clear logic, not feelings, to guide choices so actions match reality and bring progress.
Logical reasoning checks ideas against evidence and natural laws, removes mistakes early, and lets you plan actions that hit clear goals.
Natural laws are the fixed rules that run the universe, like cause and effect. They exist outside feelings and stay the same for everyone.
When feeling drives a choice, facts may be ignored. This clash with reality creates errors, wasted effort and conflict, blocking success.
Compare words, feelings and actions. If two parts clash, a contradiction exists. Check evidence, keep what fits facts, drop what does not.
Start with self-analysis, list facts before options, test each idea for evidence, avoid rushed judgement, and review results to refine your method.
Rational optimism is the habit of seeing problems clearly, trusting facts, and believing well-planned action will improve results.

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